Privacy Policy

PRIVACY POLICY

Walkers Chocolate

Last updated: 5.5.26

1. Introduction

Walkers Chocolate (“we”, “us”, “our”) is committed to protecting and respecting your privacy.

This Privacy Policy explains how we collect, use, and protect your personal data when you visit our website.

We comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Who We Are

Walkers Chocolate is the data controller responsible for your personal data.

Contact details:
Walkers Chocolate
Walker House, Brickfield Rd, Birmingham B25 8HE
info@walkerschocolates.co.uk
0121 244 1600

3. What Personal Data We Collect

When you interact with our website, we may collect the following types of personal data:

Information You Provide

  • Name

  • Email address

  • Phone number

Automatically Collected Data

  • IP address

  • Browser type and device information

  • Pages visited and browsing behaviour

4. How We Use Your Data

We use your personal data to:

  • Provide customer support

  • Improve our website and services

  • Send marketing communications (only where you have opted in)

5. Lawful Bases for Processing

Under UK GDPR, we rely on the following lawful bases:

  • Consent – for marketing communications

You may withdraw your consent at any time.

6. Shopify & Third-Party Services

Our store is hosted by Shopify, which provides the online platform for our business.

Your data may be shared with trusted third parties, including:

  • Marketing platforms (if opted in)

  • Analytics tools

These providers only process your data where necessary and under strict data protection obligations.

Some data may be transferred outside the UK. Where this occurs, we ensure appropriate safeguards are in place (e.g. Standard Contractual Clauses).

7. Cookies & Tracking Technologies

We use cookies to:

  • Enable website functionality

  • Improve user experience

  • Analyse website performance

  • Support marketing and advertising

You can manage or disable cookies via your browser settings.

(You should also maintain a separate Cookie Policy for full compliance.)

8. Data Retention

We retain your personal data only as long as necessary to:

  • Fulfil the purposes outlined in this policy

  • Comply with legal obligations 

9. Your Rights Under UK GDPR

You have the right to:

  • Access your personal data

  • Correct inaccurate data

  • Request deletion of your data

  • Restrict or object to processing

  • Data portability

  • Withdraw consent at any time

To exercise your rights, please contact us using the details below.

10. Marketing Communications

If you opt in, we may send you marketing emails about new products, offers, or updates.

You can unsubscribe at any time by:

  • Clicking the “unsubscribe” link in emails

  • Contacting us directly

We do not send marketing communications without your consent.

11. Children’s Privacy

Our website is not intended for individuals under the age of 16, and we do not knowingly collect data from children.

12. Complaints

If you are unhappy with how we handle your data, you have the right to lodge a complaint with the Information Commissioner's Office.

Website: https://www.ico.org.uk

13. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page.

14. Contact Us

If you have any questions about this Privacy Policy or your personal data, please contact:

Walkers Chocolate
Walker House, Brickfield Rd, Birmingham B25 8HE
info@walkerschocolates.co.uk
0121 244 1600